ABOUT US

Apparel Export ParkS
Telangana State Handloom Weavers Association
Graphic and logo design
Created the main logo for the Textile parks that captures the cultures and traditions of Telangana while representing the corporate identity of a modern flourishing textile park that empowers women.

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Initial Concepts.
Added color portraying sophistication and elegance, appealing to the cultural idea of Indian textile design.
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Ideation.
Ideated considering the client requirements being, to portray a modern flourishing textile park that empowers women while capturing the culture and tradition of Telangana

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Final Logo.
Colors Picked
Green represents growth, and evokes ethical practices.
Yellow is a warm color that shows optimism and affordable identity.
Orange is associated with enthusiasm and mental stimulation.
The Meaning
The Final logo captures the culture and tradition of Telangana while representing the corporate identity of the park.
Captures the nature of textile parks with emphasis on the empowerment and employment of women.

“ A ” for Apparel

“ T ” for Textile

“ P ” for Parks
The Final Logo used for the official website.
